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Who are we?
Now under a reshaped leadership team, we’re investing in new technologies, rider-first design, and a forward-thinking brand direction. We’re building not just great bikes — but a better future for cyclists across the UK and beyond.
Quality Is Paramount
We partner only with the best component manufacturers and apply rigorous testing to every bike that leaves our workshop. It’s not about cutting corners — it’s about setting the standard for what a great bike should be.
Hand Built in London
Every Pearson bike is designed and hand assembled in London. Our commitment to quality is uncompromising — each frame is meticulously crafted and assembled to deliver performance, reliability, and a ride that speaks for itself.
CUSTOMER SERVICE AT OUR CORE
We treat every rider with the attention and respect they deserve. From first interaction to final delivery, we prioritise high-quality service at every step. Each bike is built to order in our London workshop, assembled with precision, and delivered directly to your door.
Our after-sales support is second to none, designed to keep you riding with confidence. We listen closely to our riders — your feedback directly informs how we design, innovate, and support cyclists across the UK.
Available Nationwide
While Pearson bikes are available direct-to-consumer, we’re also working closely with select retailers across the UK, ensuring more riders can access expert advice and experience our bikes first-hand, wherever they are.
Heritage. Innovation. Expertise.
Being the oldest cycling company in the world isn’t just a fact — it’s a responsibility. At Pearson Cycles, we honour that legacy by continuing to push boundaries, serve the cycling community, and build bikes that are engineered to endure.